Editorial Calendar - Coach & Athletic Director Media

Upcoming Print Calendar

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Editorial content and bonus distribution subject to change

March/April 2022

The 2022 Annual Buyers’ Guide

Content about your company equal to the size of your ad. Your company information is highlighted to stand out in the Product Directory and Supplier Directory sections.

Bonus Distribution

AFCA Convention
NADC
CSCCA National Conference
NSCA
NATA Convention
NHSACA Convention

Deadlines

Space Deadline: February 18, 2022
Materials Deadline: February 25, 2022

May/June 2022

The Athletic Director and Facility Improvement Issue

2022 Annual Tech Guide (Polybag with May/June issue)
Product Focus — Field Care
Sport Focus — Volleyball
Facility Focus — Outdoor Facilities
- Surfaces
- Strength & Conditioning
- Fan Engagement Strategies
- Mental Effect Facilities Have on Staff (Sports Psychology-related)

Bonus Distribution

CSCCA National Convention
NATA Convention

Deadlines

Space Deadline: April 29, 2022
Materials Deadline: May 6, 2022

July/August 2022

Back to School Issue

Product Focus — The Player Health & Safety Issue
Sport Focus — Basketball
Facility Focus — Practice facilities and field houses
- Annual Coaches Survey
- Technology
- Nutrition Tips/Advice
- Disease & bacteria control for athletic programs
- Hydration & Heat-Related Illnesses
- Mental Health-Related Content

Deadlines

Space Deadline: June 9, 2022
Materials Deadline: June 16, 2022

September/October 2022

The Integrated Editorial Issue - Sports Complex Portfolio

Product Focus — Scoreboards & Video Displays
Sport Focus — Baseball & Softball
Facility Focus — Gymnasiums
- Continuing Education
- Facility Branding / Team Pride
- Fundraising-Related Topic
- Tapping into varsity eSports
- Effectively Communicating within Program

Bonus Distribution

NSCA National Convention
THSCA Convention
NIRSA Annual Conference & Expo

Deadlines

Space Deadline: Aug. 12, 2022
Materials Deadline: Aug. 12, 2022

November/December 2022

The Innovations Issue

Product Focus — New game-changing products in sports / 2022 year in review
Sport Focus — Lacrosse
Facility Focus — Improving your weight room
- Introducing Unified Sports to your Program
- Indoor/Outdoor Lighting
- Motivational Tactics
- Effective Ways at Identifying Team Captains
- Getting Your Players Noticed By College Recruiters

Bonus Distribution

National Athletic Directors Conference

Deadlines

Space Deadline: Sept. 30, 2022
Materials Deadline: Oct. 7, 2022

January/February 2023

The Football Issue

Product Focus — Football Equipment & Technology
Sport Focus — Soccer
Facility Focus — Football Stadiums
- Annual AD Survey
- Strength training principles for football players
- Sideline coaching aids & practice tools
- Molding leadership qualities through effective communication
- Concussion-related topics

Bonus Distribution

AFCA Convention

Deadlines

Space Deadline: TBD
Materials Deadline: TBD